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New inspiration times? When readjusted, after that with a sense of proportion

Does that imply a new splintering of the video game days after the Monday video games were canceled on pressure from fans two years back? A far-reaching dismemberment of the video game days Schloss Hop fen: We are well when traveling with the existing video game routine, it will be the basis for the new tender. There will certainly be no separate kick-off time for each video game. We see the Saturday midday as a nuclear game day. On the other hand, she can already imagine adjustment of the kick-off times, yet: If changed, then with a sense of percentage.

The numbers speak for themselves: Prior to the existing media agreements are ended, the clubs anticipated a minimum of 5.2 billion euros over the 4 periods from 2021/22. After the outbreak of the Corona situation, 4.4 billion euros appeared. The market circumstance ends up being extra tough because the pandemic, war in Ukraine, the energy situation and also rising cost of living. The moment of practically self-evident growth mores than, stated Donate Hop fen in the interview (Monday edition) and found: Certainly it is: wishes to retrieve much more. Will have to supply even more.


New use habits and also different age groups impact future deals

The changed media use behavior additionally contributes in the factors to consider of the DFL. More youthful fans acted extra with the non-linear layouts and also sometimes used three end devices during a video game, according to Hop fen, we need to react to that Specifically: The meeting has a high level of acceptance since it usually offers objectives every few minutes. It is amazing. Really set apart deals on new usage actions and based on different age teams..

At the end of the year, the initial prepare for the tender of nationwide media rights are to be submitted to the Federal Cartel Workplace. The tender will certainly after that begin in the very first quarter of 2024.

International marketing: Others lead us throughout the years

The complete meeting can be found in the present Monday version of the (also Alsemagazine).

The numbers talk for themselves: Before the present media agreements are concluded, the clubs anticipated at least 5.2 billion euros over the four periods from 2021/22. After the episode of the Corona situation, 4.4 billion euros came out. A far-ranging dismemberment of the video game days Schloss Hop fen: We are well on the road with the present video game schedule, it will certainly be the basis for the brand-new tender. After the Corona dilemma, the internet earnings of the DFL has actually decreased from worldwide advertising and marketing to 150 million euros per year. According to Hop fen in 2023, agreements with partners abroad end with a volume of twelve million euros.

According to Hop fen, a big location of responsibility remains the international marketing of the organization. It is a fact that are ahead of the years hereof, she stressed, especially called England and also Spain. You need remaining power. After the Corona crisis, the net income of the DFL has actually decreased from international marketing to 150 million euros each year. Large increases are not to be anticipated from a brief perspective. According to Hop fen in 2023, contracts with partners abroad end with a quantity of twelve million euros.


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